alva Set to Transform Corporate Reputation Analysis

New services will build reputation analysis into day-to-day business processes

Alva today launched the In Sight Automotive,  the first of its new range of corporate reputation analysis services.

The services are designed to allow organisations to build reputational risk assessment and analysis into their day-to day business processes to ensure reputation is managed in the same way as any other business asset.

The In Sight Automotive is a sector-based report drawn from traditional and social media. Delivered daily and weekly on a subscription basis, the service provides organisations in the Automotive industry with a unique overview of the issues, trends and risks behind the news and social media chatter. Alva In Sight for the Energy & Utilities and Financial Services sectors will follow shortly, with 32 industry sectors planned in total.

“In an economy where intangible assets such as brand equity, intellectual capital and goodwill, can contribute up to 80% of a company’s market value, reputation management is a vital component of any boardroom strategy,” said Alberto Lopez, CEO and founder of Alva.

“I want every CEO and Corporate Affairs Director to be able to equip their organisation with the tools to effectively analyse and manage their corporate reputation. Our range of reputation analysis services will firstly inform organisations of the emerging issues in their sector, then deliver a near real-time dashboard to analyse and manage their reputation and additionally provide specialist consultancy services.”

Forthcoming Alva services will include:

Alva: In Depth – An online, analytical tool that aggregates and analyses vast quantities of reputational intelligence to produce a near real time, detailed dashboard of an organisation’s reputation.

Alva: In Research – Delivers bespoke sector research on demand for campaign, event or crisis reporting.

Reputation Management Consultancy – Specialist advice in the areas of Reputation Diagnosis, Reputation Risk Management and Reputation Enhancement.

The Alva Reputation Forum – An invitation-only, sector-specific forum for senior reputation practitioners to continue their professional development and expand their network.

The Alva founding team brings more than 50 year’s experience in media intelligence, business analysis and technology innovation. The Alva Board of Directors consists of industry experts with extensive first-hand experience in managing reputation at PLC level. Alva Chairman Andrew Vickerman is the former Global Head of Communications & External Relations at Rio Tinto Plc. Alan Schofield, Former Press Secretary to Deputy Prime Minister John Prescott and Mark Rigby, Director of Corporate Affairs at Sainsbury’s PLC, serve as Non-Executive Directors.

Alva recently secured venture capital investment from a group of investors led by the Cass Entrepreneurship Fund. The fund was created with the support of Peter Cullum, a Cass MBA alumnus and founder of insurance group, Towergate.

About Alva

Alva specialises in analysing corporate reputation and reputational risk.

Its services equip organisations with the analysis tools to manage reputation and reputational risk in the same way as any other valuable business asset.

Alva’s services are industry sector specific. Reputation analysis services for the automotive industry are already being delivered with services to the energy and utilities and financial services communities following shortly, with 32 industry sectors planned in total.

Alva’s Board of Directors consists of industry experts with extensive first-hand experience in managing reputation at PLC level. Alva Chairman Andrew Vickerman is the former Global Head of Communications & External Relations at Rio Tinto Plc. Serving as Non-Executive Directors are Alan Schofield, Former Press Secretary to Deputy Prime Minister John Prescott and Mark Rigby, Director of Corporate Affairs at Sainsbury’s PLC.

For further information please contact Alastair Pickering at 020 3102 9655, or visit www.alva-group.com

Press Contact:

Paul Smith

paul@ambergroup.net

Tel: +44 (0)7770 828525